From a living room in the UAE to a global brand serving over 120 countries, Squatwolf, a gym-wear brand co-founded by Anam Khalid and Wajdan Gul, was established in Dubai in 2016. The direct-to-consumer e-commerce start-up recently secured a $30 million investment to expand the brand’s omnichannel presence, improve its product line, enhance customer engagement, and cement its presence in the region and beyond. Initially in the Middle East, Squatwolf is now serving customers and athletes in over 120 countries.
Aligned with Saudi Vision 2030, the founders of Squatwolf have launched a warehouse in the Kingdom capable of processing up to 30,000 orders daily. publsh partnered closely with the brand to generate excitement around this milestone and helped Squatwolf secure media coverage by arranging interviews with the founders in tier-one publications across the GCC, including Arab News, the Kingdom’s largest media platform. With Squatwolf set to participate in the KSA Muscle Show, publsh is further amplifying the brand’s presence in the media, building momentum, and creating thundering noise around the brand’s expansion.
The exclusive interview with Arab News, the Kingdom’s largest media outlet, significantly boosted Squatwolf’s visibility in the GCC. The feature underscored Squatwolf’s alignment with Saudi Vision 2030 and showcased their new warehouse capabilities, generating strong interest from customers and partners. This high-profile coverage amplified excitement around Squatwolf’s expansion and upcoming participation in the KSA Muscle Show, solidifying its reputation as a leading fitness brand in the region.
Dubai: Gulf Land Property Developers announced its collaboration with Tonino Lamborghini Group to develop an upscale residential community in the heart of Dubai, the company said in a media release This distinctive development will bear the prestigious Tonino Lamborghini brand, synonymous with Italian quality and sophistication worldwide.
The new residential community introduces a fresh perspective to lifestyle living in Dubai and aims to leverage Tonino Lamborghini’s 40-year design legacy with the renowned expertise of Gulf Land Property Developers, currently engaged in crafting unique luxury living projects-Paradise Hills and Serenity Lakes.
According to Savills, the global property market has seen a slowdown, particularly in the US and EU, due to rising interest rates. However, Dubai’s market bucked this trend in 2023, recording a staggering rise of more than 36.7 per cent in value and 33.8 per cent in the number of transactions compared to the same period in 2022. Branded residences have shown remarkable resilience in the face of these global challenges, with an increase of over 160 per cent in the number of schemes in the last decade, the media release said. “
Over the years, we have become a cornerstone of luxury real estate in Dubai, recognized for our diverse expertise and commitment to innovative design and construction, creating unique lifestyle homes,” said Shaher Mousli, Chairman of Gulf Land Property Developers.
Bilal Hamadi, General Manager of Gulf Land Property Developers added; “Having Tonino Lamborghini provide us with design direction and implementation enables us to deliver a new level of luxury, design philosophy, and quality of production that can only be achieved with a creative powerhouse like the Tonino Lamborghini brand.”
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